Catherine brings with her a diverse background in marketing strategy, brand and communications from both public/private sectors spanning software, travel, automotive and building and construction.
Before Enhanced Lifestyles Catherine was at Mitsubishi Motors Australia where she developed and led the rollout of a company wide brand tracking research program that facilitated continuous business improvements across multiple business units. Later she launched the Mitsubishi Motors Diamond Advantage – Australia’s first 10 Year Warranty and 10 Year Capped Priced servicing national campaign. She has a passion for driving organisational performance based on market research, consumer behaviour and analytical insights.
Catherine spends her time managing and promoting activities and events to support Enhanced Lifestyles. She ensures communication is regularly maintained across the Enhanced Lifestyles network and community whilst adopting a customer centric focus. She is inspired by working for a not-for-profit organisation that has been built by people who have a genuine understanding of their customer’s needs.
Outside of work she loves travelling, a self-proclaimed coffee snob, a diehard foodie who loves trying new restaurants and spending time with her husband and two children.
